November 18, 2004

It's CBS, so it must be true

Granted, some of the things that Fred Barnako at CBS Market Watch says below is true. Most of who reads blogs are bloggers, but that doesn't mean this new form of alternate media is a non-entity

WASHINGTON (CBS.MW) -- No one reads blogs.

Oops! I did it again. Better get under my desk before the e-mail flames arrive.

But when the most popular political blog draws less than 270,000 visitors on Election Day, you've got to ask, "What's the point?" (More traffic reports below.)

"How dare you say such a thing?" "What about the 4 million blogs Technorati is tracking?" "What about the fact that 11 months ago RSS was a geek secret and now it's a bolt-on to My Yahoo?" "What about the 100 million page impressions a month says it delivers?"

All that may be true. It's just that after the presidential election, it appears to me that the only readers of blogs ... are bloggers! They are a good group. Educated and engaged. But they're also like mice in a rotating cage: running in place, bumping into the same old people.

Despite all the anti-Bush screeds on Web logs, the frequent priming of wordy bonfires with Bush's National Guard duty records, the rush to judgment about missing explosives in Iraq ... it just didn't matter. All those opinions. All that Internet buzz. So little impact. Could it be not even bloggers trust what they read on blogs?

. . .Bottom line: Political blogging is like Ralph Nader. Nobody pays attention.

Hmmm....No one pays attention? Who was it that unearthed the lies told by your co-worker, Dan Rather, regarding the memos? Hmm. Was it you? No, I forget. Oh, now I remember. It was a blog. It was Little Green Footballs

And people like you are the same people who said that Foxnews will never beat the other cable networks (see ratings) and that this little thing called CNN would never be legitimate (look at the first Gulf War).

Maybe you should insert "CBS News" after the phrase "Nobody watches" instead.

Posted by psugrad98 at November 18, 2004 02:54 PM

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